L’oreal - CeraVe & La Roche-Posay
CeraVe and La Roche-Posay are part of L'Oréal's powerhouse Active Cosmetics Division, which are created with and endorsed by dermatologists, pediatricians and other physicians.
Whilst working on the Boots Health & Beauty account on Team WBA at Ogilvy, my role was to concept, design, art direct a co-created project for L’Oreal, to raise awareness of both brands and to hero the products on the Boots Health and Beauty channel, as well as educating on the efficacy of the products, to drive consideration/conversion rates online.
Concept, Design, Styling, Prop Sourcing & Art Direction: Melisa Lee
Words by Beauty Director: Sarah-Jane Corfield-Smith
Photography: Pixeleyes