Blend is an over 18's cocktail bar and restaurant based in Bexleyheath, that provides a great night out with great food and drink- all in a friendly and vibrant atmosphere with the motto ‘Eat, Drink, Dance’.
In 2017, the new owners and stakeholders wanted to put their own stamp on things and modernise the bar - both on the inside and outside and they asked me to help with a complete re-brand - looking at everything - from the interior decoration, to their print collateral and their online social media space, so working with the owners and key stakeholders I created a ‘NEW Blend’ to give the previous tired brand a fresh and modern feel, whilst still remaining recognisable to its exisiting clientele, but also appealling to the young London professionals/ London commuters and who would frequent the venue.
With a new branch in Bromley being launched as well, I had to make sure that the re-brand that would would work well across both venues.